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SaaS 3 emails

Churn Prevention

A 3-email sequence triggered by usage drop-off. Re-engages at-risk users before they cancel.

1

We noticed you have not logged in

7 days inactive

Soft check-in with value reminder

2

Need help with [feature]?

14 days inactive

Offer support and resources

3

Your account: what happens next

21 days inactive

Direct conversation about their needs

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